For growing businesses of 50 to 250 people
Your business is growing. Can your organisation keep up?
growbydesign is a six-month guided programme that helps you build the leadership, alignment and ways of working your next stage of growth needs. Your team does the work. We give you the method, the tools and the support.
Limited places. Free to join the list, no commitment.
In six months, you'll have
- A clear picture of the organisation you need to build, owned by your senior team
- Hard evidence of where you are today, from your own people
- Three clear priorities and a 90-day plan to move them
- Managers who know their part and have the tools to play it
- Proof it's working, and a plan for what comes next
Growth brings more people, more managers and more moving parts. Things that used to just happen start to slip.
Everything still runs through you.
Decisions queue up at your desk, and you've become the bottleneck you never meant to be.
Your managers were great at the job.
Leading people is new to them, and nobody has shown them how you want it done.
Strategy is clear at the top.
It gets fuzzier the further it travels, and turning it into action takes longer than it should.
Teams are busy, but not aligned.
Everyone's working hard. They're just not always pulling the same way.
Good people are harder to find, and keep.
New starters don't quite get “how we do things here”, and some of your best are drifting.
What made you special is fading.
The energy and pace you started with are giving way to process, silos and second-guessing.
The ways of working that got you here won't necessarily get you where you want to go next.
It's not a people problem. It's a growth problem.
Most owners don't lose sleep over “culture”. They lose sleep over productivity, people and pace. But those are often signs that the organisation hasn't caught up with the business.
growbydesign helps you shape the organisation on purpose, so it can carry the growth you're aiming for.
9.6%
rise in productivity linked to a 0.1-point improvement in management practice scores.
Source: UK Government SME evidence annex.
Underpinned by our INTENT framework.
We built INTENT, a framework that helps large organisations to evolve their cultures, moving from the culture they have today to one that will drive their performance tomorrow.
It's that framework that underpins our programme, supporting smaller businesses to create strong, connected, and measurable cultures. In doing so they increase engagement levels, deliver strategy and improve organisational performance.
Six months. Six steps. Something real to show at the end of each one.
Each month answers one simple question and leaves you with a practical output for your business, not just notes from a course.
Where do we need to be?
Your senior team links strategy to the organisation you'll need to deliver it.
You leave with: a clear ambition your leaders agree on and own.
Where are we today?
Run our CADENCE survey and staff sessions to hear what's really going on.
You leave with: an evidence-based baseline of your strengths and gaps.
What will we focus on?
Pick no more than three priorities and define what people will do differently.
You leave with: three priorities, owners, measures and a 90-day plan.
What needs to change across the business?
Line up your leadership rhythm, values and key processes behind your priorities.
You leave with: values that fit, a leadership rhythm and a comms plan.
How does it show up every day?
Equip your managers to bring it to life in team meetings, feedback and decisions.
You leave with: managers briefed and active, and team-level commitments.
Is it working?
Re-measure, compare with your baseline and see what's moved.
You leave with: a six-month impact report and your next 90-day plan.
A simple rhythm that fits around running a business.
01
Learn
A 90-minute live, online, expert-led masterclass with other growing businesses.
02
Equip
Ready-made decks, workshop kits and templates. Never a blank page.
03
Do
Put it into practice in your business, step by step.
04
Share
Weekly AskAnything group clinics to work through what's sticking.
05
Ask
CultureCoach, our AI adviser, on hand 24/7 to get you unstuck.
Time needed: a few hours a month for your programme lead, plus the live sessions.
Proven tools, so you're not working it out alone.
Know where you are
CADENCE
Our culture diagnostic. Measure at the start, re-measure at the end, and see exactly what's moved.
Equip your managers
Resource Hub
Practical tools, team exercises and templates you and your managers can use in real team moments.
Get help when stuck
CultureCoach
Round-the-clock guidance grounded in our method, pointing you to the right tool at the right time.
Plus six live 90-min masterclasses, weekly AskAnything group clinics, and a ready-to-run workshop kit for every step.
Made for ambitious, growing businesses.
A great fit if you
- have 50 to 250 people and plans to grow
- can feel the strain of growth on your leaders and teams
- have a CEO or MD who'll back it, and someone to lead it day to day
- want to build this capability in-house, not rent it
Probably not for you if you
- want a consultant to do it all for you
- need a quick fix by next month
- can't free up time from your leadership team
Not a cheaper consultancy. A smarter way to do it.
growbydesign is built on INTENT, the method Inspiring Change uses to help large organisations shape the culture their strategy needs. We've packaged that thinking for the pace and budget of a growing business.
Same thinking. Different economics.
Be first in line for Cohort 1.
We're opening a small first cohort. Join the list and we'll be in touch with dates and details before anyone else.
It's free, takes two minutes, and doesn't commit you to anything.
Good questions.
Is this consulting?
No. You and your team do the work, using our method and tools. We teach, guide and support you as a group. If you want extra one-to-one help, that's available as a separate service.
How much time will it take?
A few hours a month for your programme lead, plus one live masterclass. Your senior team joins key sessions in the early months.
Who should take part?
Your CEO or MD needs to back it. Day to day, it works best led by an HR, people or ops lead, with your managers brought in from month five.
How much does it cost?
We're setting pricing with our first cohort. Tell us what feels right in the form above, and waitlist members will hear first.
When does Cohort 1 start?
We're planning the first cohort now. Join the list and you'll be the first to hear dates and details. Places are limited so we can give every business proper attention.
What happens after six months?
You'll have a plan for your next cycle. You can also stay on with an optional membership that keeps the tools, diagnostics and group reviews in your business.